App Amazon Shopping
How to create ads that are out of the ordinary? How to make them more relevant to your audience? There are countless possible strategies, many of them related to channel traction.
And the brand expression, aligned with its value proposition, business or campaign objectives, is also relevant when we think about results.
That’s why we were approached by Amazon.com.br to create a series of digital ads, static and video formats. They were designed to talk about the facilities and advantages of using the App Amazon Shopping, as well as its Prime service. They were designed considering differents personas to be reached.
Creative direction, design and project management: nav580
Animations: Estúdio Esquimó
Voiceover: Gustavo Boralli